Faircom New York

Faircom New York

Thursday, June 16, 2016

Cousteau Society Drives Conservation Programs Globally and in Rapa Nui




Having engaged with more than 200 clients worldwide, Faircom New York emphasizes a full-service approach to designing nonprofit fundraising campaigns. The firm serves a variety of nonprofits in sectors ranging from international development to the environment. Organizations Faircom New York works with in the environmental sphere include The Cousteau Society.

Inspired by the pioneering marine exploration and conservation work of Jacques Cousteau, the Cousteau Society spans the United States and France. It organizes scientific expeditions to remote regions of the globe through the ship Alcyone.

One focus is on the integrated development of coastal regions worldwide, in a way that respects biodiversity and the needs of diverse ecosystems. Current projects include an effort to protect rays and sharks in the Red Sea, and to restore Rapa Nui, or Easter Island, through the planting of 1.4 million trees.

Famous for its giant statues of human heads, Easter Island witnessed intensive ecological damage early in its history that led to all its trees being cleared. With its population having dwindled from 10,000 to 110 as a result, current efforts are targeted at creating forests that will hold in place the island’s red soil and return it to its previous state of fertility. This project also aims to prevent siltation of the surrounding waters by soil runoff, which impacts the coral and coastal fish.

Wednesday, July 15, 2015

About Faircom New York

Over the years, Faircom New York has developed major donor strategies for a number of well-known charities, including the Nelson Mandela Foundation and the Institut Pasteur. Specific services offered by Faircom New York range from benchmark and positioning advisement to the creation of benefit committees and the organizing of targeted charity galas and concerts.

To help nonprofits build and maintain a successful online presence, Faircom offers a full suite of digital marketing services, such as website design, Internet advertising, social media management, and email marketing. The company also offers comprehensive search engine optimization and online marketing plans that are designed to boost organic search results for nonprofits. By presenting a united organizational personality across a number of online and offline channels, Faircom is able to present a cohesive brand that better connects with donors.